French business school goes English

Posted 27 Mar 2009

A top business school in France has attempted to boost its international relevance by teaching students in English rather than French.

Ceram Business School, located on the French Riviera, hopes the move will ensure graduates are better skilled for the global job market, reports the Financial Times.

So far the language policy appears to be paying dividends, with Ceram director Alice Guilhon noting a 30 per cent rise in applications from French applicants.

She told the newspaper: "[Ceram graduates] begin their lives in international firms. We don’t want to be one of the 40 business schools who are competing for jobs in the French market."

The only part of Ceram exempt from the new English-only rule is its Chinese campus in Suzhou, where Mandarin will also be used.

In other news that may interest those looking for TEFL jobs in France, Shelter Offshore recently hailed the country an ideal place for Brits thinking of setting up home abroad thanks to its relatively low living costs and "superior" quality of life.

Category: Teaching and Learning